Gymshark's brand strategy: the influencer marketing playbook — Scale Up Collective - Go-to-market for challenger brands
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In 2012, 19-year-old Ben Francis founded Gymshark out of his mom’s garage. Now worth an estimated $1 billion, we’ll uncover how the disruptive fitness brand created a whole new market for millennial fitness and built a cult following through social media and influencer marketing. Influencer mark
Gymshark's Social Media Strategy: Leveraging Influencer-Driven Sales
A better way to build a brand: The community flywheel
Gymshark's Social Media Strategy: Leveraging Influencer-Driven Sales
A better way to build a brand: The community flywheel
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Gymshark's Winning Strategy: UGC and Community for Growth
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Gymshark's Marketing Strategy Analysis
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Gymshark's brand strategy: the influencer marketing playbook
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Industry Announcements - The California Copyright Conference
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Uncovering the Secrets of Gymshark's Successful Marketing Strategy
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Gymshark: The Marketing Strategy Behind the Fast-Growing Brand
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Marketing Breakdown: How Gymshark Bulked Up to Being a $1+ Billion
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Comprehensive Marketing Strategy of Gymshark - 2024 Update
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Industry Announcements - The California Copyright Conference
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Gymshark's 3.4 Million TikTok Followers: A Success Story