Diet Coke Prints Literally Millions of Unique Labels for New 'It's

Diet Coke is embarking on a fun new packaging stunt in the U.S., using HP Indigo digital printing technology to create millions of completely unique labels—in a campaign appropriately themed, "It

Diet Coke is embarking on a fun new packaging stunt in the U.S., using HP Indigo digital printing technology to create millions of completely unique labels—in a campaign appropriately themed, "It's Mine."

Diet Coke launches two million unique bottle designs in Israel

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Diet Coke Poster

Diet Coke launches two million unique bottle designs in Israel

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Coca-Cola gets personal with individually designed labels

Diet Coke launches two million unique bottle designs in Israel

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