This stunning lingerie campaign featuring a 57-year-old model celebrates the beauty of growing older

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Shot by photographer, Harry Were, the beautiful images feature 57-year-old model, Mercy Brewer, as the star of the labels autum/winter 2017 campaign. “Perceptions of beauty have and always will change, therefore I think we can conclude its standard is not set in stone, and new beauty is always waiting to be discovered,” she said of the campaign. “I believe we are in a moment in time where older women’s beauty has been a startling revelation.
Shot by photographer, Harry Were, the beautiful images feature 57-year-old model, Mercy Brewer, as the star of the labels autum/winter 2017 campaign
We`re accustomed to seeing models looking stick thin and flawless, but now the sister label to H&M is trying to change that.

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This stunning lingerie campaign featuring a 57-year-old model celebrates the beauty of growing older

This stunning lingerie campaign featuring a 57-year-old model celebrates the beauty of growing older

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