Knix founder Joanna Griffiths: 'The next legacy brands are being created in real time

Womenswear brand Knix has already gone through the painful transition to DTC that other clothing companies are being forced into during the pandemic.

How Knix founder Joanna Griffiths built an underwear empire in a room full of naysayers - The Globe and Mail

Knix is building an empire around underwear and bras

Knix founder Joanna Griffiths: 'The next legacy brands are being created in real time

About Us - Knix

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Joanna Griffiths, Founder & President, Knix

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Joanna Griffiths, Founder and President, Knix

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