EXCLUSIVE: Lizzo's Next Venture in Bras
The singer’s Yitty brand is in expansion mode.
The singer’s Yitty brand is in expansion mode.
![](https://cdn01.justjared.com/wp-content/uploads/2021/07/lizzo-lost/lizzo-boat-day-in-green-bikini-61.jpg)
Lizzo Says Her Bikini Strings Got Lost During Fourth of July Party: Photo 4582917, Bikini, Lizzo Photos
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Lizzo's Yitty Shapewear Launch With Fabletics
![](https://assets.teenvogue.com/photos/6462560df7410541c549a8c1/3:2/w_2454,h_1636,c_limit/GettyImages-497531153.jpg)
17 Best Bras for Teens: Hanes, SKIMS, Aerie, & More
![](https://cdn.fashiola.de/L846139743/bershka-pullover-mit-carmen-ausschnitt-damen-xs.jpg)
New Look Ribbed Off The Shoulder Bardot Long Sleeved Top In, 45% OFF
![](https://static01.nyt.com/images/2022/03/31/fashion/30LIZZO-SHAPEWEAR1/merlin_204356235_bef5d896-2761-4f0c-98ef-15e5195c1acf-superJumbo.jpg)
Lizzo Makes Shapewear - The New York Times
![](https://www.essence.com/wp-content/uploads/2024/01/yitty-1.png)
YITTY Reveals New UltraLift Collection Perfect For Your New Year Resolutions
![](https://cdn.fabletics.com/media/images/products/BB2250602-7636/BB2250602-7636-1_577x866.jpg?t=1698369280849)
Bras YITTY by Lizzo
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![](https://media.cnn.com/api/v1/images/stellar/prod/220330144202-02-lizzo-shapeware-yitty.jpg?q=w_1110,c_fill)
media./api/v1/images/stellar/prod/220330144
![](https://www.telegraph.co.uk/content/dam/fashion/2023/08/22/TELEMMGLPICT000346475834_16927104929890_trans_NvBQzQNjv4Bqx1rGucoo2J_ExhuM2sOt-4XYXonGmLHMiv_Nv9kpPHk.jpeg)
How shapewear sparked a billion-dollar underwear war
![](https://i.dailymail.co.uk/1s/2022/09/01/01/61931875-0-image-a-63_1661992569213.jpg)
Lizzo shows off her curves while modeling bra and underwear sets from her shapewear line Yitty
![](https://retailwire.com/wp-content/uploads/2022/10/joyspun-group-model-shot-666x333-1.jpg)
Why is Walmart killing off a $1 billion private label? - RetailWire
![](https://wwd.com/wp-content/uploads/2022/12/Victorias-Secret-holiday-2022.jpg?w=390&h=550&crop=1)
Kellie Ell – WWD
New Look Ribbed Off The Shoulder Bardot Long Sleeved Top In, 45% OFF